There was no honest playbook for building in Africa. So we wrote one.
There was no honest playbook for building in Africa. So we wrote one.
The Challenge
Artists across the continent were producing serious work without the tools to live from it. The work went unrecorded and mostly unseen outside its own city, and the artists had never been taught the business of selling what they made.
Our Approach
We built both sides of the market. The gallery gave the work a record and a route to buyers. SprintArt, the accelerator Archivart created, gave artists the business skills to use it, then took the model from Tunisia to Rwanda, Senegal and Côte d’Ivoire.
Deliverables
A virtual gallery and archive, selling original works and limited editions online
SprintArt, an artist accelerator in three stages: incubator, show and solo residency
Nine incubator editions from 2021 to 2025, across six Tunisian cities, Rwanda, Senegal and Côte d'Ivoire
Three SprintArt Shows, including one at the Institut Français de Tunisie in February 2024
Results
Afrique Créative, the AFD-backed pan-African programme for creative industries
SprintArt incubator editions since 2021
artists through the SprintArt incubator
